Link Baiting Its Important
October 12, 2008
Link baiting is a new term which has its used around the blogosphere increasing rapidly. One technorati graph even shows the increase of its usage in the blogs that they have tracked over the past 360 days
Link bating is becoming popular and as the term is being widely used, there will be debates on how this is best utilized. The bloggers and Search Engine Optimizers is arguing the point of the pros and cons of “link baiting” and whether it’s a existence poses a good thing or not on this industry. SEO companies are starting to have link baiting services to offer, while some are still against the idea and others also believe that the benefits you get out of link baiting will be almost the same as the benefits garnered from good web practices. ‘What is Link Baiting?’
There are of course many definitions to such a term. So lets do elaborate some basic points so it may be simply understood.
The term that is called link baiting may have surfaced around 12 or so months ago, and that is connected to different terms use by webmasters to describe different sorts of practices, most of which stem from the need of a method by which to generate incoming links coming out of a website or blog from another site.
It is such a broad term to be actually be defining, as it encompasses a host of variable practices which may range from running of awards or of competitions, to writing hate blogs or attacking posts of those high profile bloggers in the which they are hoping them to bite back and then link to you, to being the provider of tools to other bloggers or site owners (with links that embed to go back to your web site) in which they can add on their blogs.
The term “linkbaiting”, in reality is one of the new terms which describe something that have been done by the webmasters for many years. For as long as four years ago there are already people who have done lots of things in order to get links (though such a term was not used).
Is Linkbaiting Good or Bad?
Linkbaiting tough having good points is often described in a negative aspect. It is not unheard of to see people write off against a post that others may have written or to leave a comment stating that ‘just being linkbait’.
‘Linkbaiting’ on some accounts do seem to have negative connotations. The word ‘baiting’ have a sort of meaning about trying in either to trick or spring a trap to an unsuspecting individual or thing, into leading them to a decision they may regret for a long time. This maybe accurate when using some forms like linkbaiting, but it may not be true to others.
Another debate stretches from the fact that term ‘linkbaiting’ and some of the practices that people talk about it incorporating. Some points out quite strongly that link baiting may be just an off-shoot of quality content, another argument is that many of the linkbaiting strategies employed may border on spam, while still others may seem to talk about linkbait being the answer to most if not all web promotional problems (incidentally SEO companies are offering linkbaiting services).
An important note on whether link baiting is good or bad, will depend upon what the type of link baiting you are talking about there is a good reason to believe that some of the techniques will be used by people who are using are proper and standard blogging procedure, and there are still others who will make use of these techniques in a destructive sort of way must be shunned.
Any good technology is a like a two edged sword, like the atomic energy which can be harnessed and used for good and for evil purpose, link baiting is not unlike them in that department as their purpose whether for positive or negative effect will depend upon who is using them.
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