Keep Updating Your Blog
October 17, 2008
Keeping a blog up to date is one of the most important aspects of blogging. This is so important because regular blog visitors expect new postings on a regular basis. Not all visitors expect to see a new post as often as once a day but most blog readers expect the content on the blog to be updated on a regular basis. In most cases visitors expect new content on at least a weekly basis. However, depending on the subject matter the visitors may expect updates on a basis which is either more frequent. Similarly visitors may not be interested in receiving this type of information more than a few times a year. Blog owners should be aware of the frequency of which readers expect new posts and should make an effort to oblige the readers with updates this often. This article will discuss methods for keeping a blog up to date including scheduling a regular time to post blogs, using publishing tools wisely and hiring guest bloggers when necessary.
Finding Time to Post Daily
One way to help to ensure a blog remains up to date is to schedule time to post blogs on a daily basis. This is especially important when blog readers expect new posts on a daily basis or at least several times per week. Bloggers who allot a specific block of time each day to researching, writing and publishing blogs are more likely to have a blog which is up to date than bloggers who plan on accomplishing tasks when they find time to do so. There may still be days in which the blogger is unable to publish a new post on the blog but these days will be less frequent than if the blogger does not have a block of time strictly dedicated to keeping the blog up to date. Read more
Importance Updating Blog
August 22, 2008
What is the importance of updating your blog often? Some might see no value in it; and might instead create multiple blogs, each of which they attend to for only minutes each week. Other blog owners see the importance of updating your blog often-and will spend 3-4 hours each day updating their blogs with news and ideas.
From both a technical marketing viewpoint and a social marketing viewpoint, updating your blog often is one of the best ways to maintain a constant stream of traffic.
From a technical viewpoint, new and unique content makes your blog look better to search engine spiders; this, in turn, gets your blog ranked higher. Additionally, from a technical viewpoint, updating your blog more frequently will allow you to get pings accepted more frequently, which means your blog will spend more time on the front page of blog directories.
The importance of updating your blog often also comes into play if you wish to integrate extensive social marketing into your overall blog marketing plan. Most people don’t realize this, but marketing is often all about the human connections. Read more